The Struggle Is Real

Rolling out AI tools is the easy part. Getting people to embrace them is harder.
Together with NiCE, we created a compelling internal narrative that helped employees understand AI’s role, trust the transformation, and become active participants in the change.

But How Do You Cut Through The Noise
Of Corporate Communication?

Meet NiCKi

Promotional hero: gradient header text 'I have some NiCE news for you...', blue banner, video thumbnail of a woman in a gym with a play button.
Promotional banner for the AI Hub with a woman in a blue jacket and hat using binoculars, accompanying bold text about tips and prompts.
Promo banner showing a smiling woman in a blue jacket looking at her phone; text reads 'The new AI Hub' and 'Internal AI: That’s super NiCE' against a blue gradient background.

NiCKi

We created a character who became the face of the initiative, making AI feel more human, approachable, and relevant to employees' everyday work.

Smiling woman wearing a blue headset with microphone and a blue jacket featuring an AI logo, facing the camera.

With A Fresh Look
For A New Era Of Communication

Working within the corporate brand guidelines, we developed a fresh visual language that felt relevant
to the AI era- modern, engaging, and distinct from traditional internal communications.

Hero banner shows a woman in a blue suit with headphones seated on a blue-purple gradient background, with the text 'Unleashing AI at NiCE'; below are three rounded info cards labeled 'AI recorded training', 'AI Prompt Gallery', and 'Learn.ai Program'

humanize the tone, empower the teams, provide guidance and clarity make them part of the story

From Emails
To The Company Portal

Every touchpoint designed
to reinforce the message.

Woman in a blue AI-themed jumpsuit smiles and extends her left hand as if presenting.
Hero banner for Prompt Library featuring a woman in a headset lying diagonally on a blue gradient background, with a search field and category chips below the headline Sales, Marketing, and more.

Big transformations deserve big thinking.

The team at NiCE brought the ambition, openness, and creative courage to make it happen.

We were just happy to join the ride

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